Last August, Microsoft bought the sales contest platform FantasySalesTeam, and recently they’ve incorporated the gaming experience into their very own customer relationship management system. With the latest update of Dynamics CRM 2016, gaming at work is finally a reality- and it won’t get you in trouble with your boss!
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Sales is one of the most competitive and tenacious departments there is. But contests are hard to manage traditionally- usually a dusty whiteboard sits in a corner of the office, with one or two smug workers adding marker pen to their tallies, while your other staff remain unmotivated. FantasySales brings this competition straight into the modern day, using the leading analytics software in an engaging format. Your staff become players in a team, where they can earn points and check out regularly-updated leader boards. You can even build your own custom teams- young vs old, cheerful vs grumpy, Star Wars vs Star Trek- to add some healthy competitiveness to your work place. Players can earn rewards and prizes, and one of the most unique aspects of FantasySales is that you can reward players for reaching different targets. Instead of just rewarding a single person for ‘most sales’ you can also reward others for other goals such as ‘most improved’ or ‘best customer feedback’. By setting a wide range of targets you are able to keep an entire team motivated with their eyes on the prize.
What makes FantasySales stand out is that it’s focused on making relationship management easier not only for your customers, but for your staff too, a group often overlooked in CRM systems. CRM 2016 is about crafting a relationship mutually enjoyed by both parties.
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