In this week’s 848 Update, we’re getting excited for bendable phones, judging a pretty poor Father’s Day advertising campaign and marveling at an Apple impostor’s bare faced cheek!

 

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A Samsung executive has sparked joy by claiming the firm is working on two bendable phones. Bendable phones are great news in terms of creating a sturdier handset that is easier to store and paves the way for larger displays without creating awkward shapes.

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Fathers day can be an emotive time. For those of us who have a good relationship with our dads it’s a time to celebrate them, but for those who have been bereaved or who’d rather not think of their father at all it’s a time full of unpleasant reminders.

American tech firm Jawbone made a marketing gaffe when advertising for father’s day. Sending out a provocative email with the subject line “Re: Your Dad”, Jawbone were inundated with complaints from subscribers. Better luck next time?

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A New York Apple store was left red faced this week as a man dressed as a thief masquerading as one of the Apple ‘geniuses’ managed to get away with $16,000 worth of stock. Presumably wearing the same t-shirt as Apple employees (which can be picked up easily via eBay), the offender entered a repair room and helped himself to 19 iPhones.

The NYPD investigation is ongoing and the suspect has not been caught.

Thanks for tuning in to The 848 Update! We’ll be back next week with more tech news.